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Concrete Coatings · Case Study
Ozarks Concrete Coatings
The Farm's first and longest-running client — 6 years of compounding growth.
Missouri Ozarksozarksconcretecoatings.com
Services:Web DesignLocal SEOGoogle AdsCRM AutomationReview GenerationFacebook & Meta Ads
6 Yrs
Client Since
Since The Farm launched
#1
Market Position
Dominant local rankings
Strong
Review Profile
Hundreds of 5-star reviews
Full
Lead System
Consistent inbound pipeline
The Challenge
- New business entering a competitive local market with no online presence and no existing customer base.
- Needed to build credibility and trust fast — homeowners were choosing larger, more established competitors.
- No digital infrastructure: no website, no Google profile, no system to capture or follow up on leads.
- Limited budget at launch required maximum efficiency from every marketing dollar spent.
What The Farm Built
- Built the brand from the ground up — website, logo, messaging, and positioning for the local Ozarks market.
- Established and fully optimized the Google Business Profile to rank in the Local Pack from day one.
- Launched targeted Google Ads campaigns to generate immediate leads while SEO authority was being built.
- Implemented an automated review generation system that compounded credibility month over month.
- Built a full CRM with automated lead follow-up so no prospect ever fell through the cracks.
- Refined and scaled the system over 6 years — more service areas, more keywords, lower cost per lead.
“The Farm has been with us since before we had a single customer. They built everything — the website, the ads, the reviews, the whole system. Six years later we're the top-ranked garage floor company in our market and leads come in every single day. This isn't a vendor relationship, it's a partnership.”
Ready to get results like Ozarks Concrete Coatings?